In March 1989 BinterCanarias launched its operations in the Canary Islands. At that time the company had a fleet of four CN-235 aircraft.
The first flights operated between Gran Canaria, Tenerife, La Palma and Fuerteventura, which were subsequently joined by the islands of Lanzarote and El Hierro. Following the opening of La Gomera Airport (July 1999) BinterCanarias also launched a route with this island.
During these early days of BinterCanarias, the immediate objective was to guarantee more frequent flights between the islands, whilst at the same time those running the company were implementing procedures to enable the operation to run more smoothly.
The four CN-235s with which operations began ceased operating on the islands in 1997, when the ATR was introduced as the ideal aircraft to operate flights within the islands. By June 1999 there were 11 of these aircraft operating on all flights, except for the period between 1995 and 1998, during which three DC-9s were leased from Iberia to complete the fleet. In 2002, following the purchase of the company by a group of investors on the island, a major fleet renovation process began, with the acquisition of eight new ATR-72/500s, to replace the older models. BinterCanarias currently operates with a fleet of 18 ATR-72.
Over the years, the conditions regulating air transport on the islands have changed considerably. In 1989 we found ourselves in a regulated market, in the hands of a monopoly, Iberia, of which BinterCanarias formed part. We have now entered into a more liberalised situation, whilst within the specific context of the islands being regulated with regard to frequencies, seats available and with maximum tariffs being stipulated by the State, by means of the Public Service Obligations.
BinterCanarias began as a regional airline, and in this respect it is currently the only one to operate in the eight airports of the Canaries. But in addition to this, in 2005 an internationalisation process was initiated, resulting today in connections operating with Marrakech, Aaiun and Madeira.
BINTERCANARIAS IN FIGURES
In 1990 BinterCanarias operated 15,553 flights, transporting a total of 578,635 passengers. Since that time, daily flights have now increased from 36 to 180 in 2008. The growth in the number of passengers transported throughout this period was as follows:
| Year | Total Passengers |
| 1990-1999 | 14,350,000 |
| 2000 | 2,150,000 |
| 2001 | 2,250,000 |
| 2002 | 2,250,000 |
| 2003 | 2,300,000 |
| 2004 | 2,450,000 |
| 2005 | 2,700,000 |
| 2006 | 3.000.000 |
| 2007 | 3.020.000 |
| 2008 | 2.900.000 |
As mentioned earlier, BinterCanarias has gone from 250,000 passengers transported in 1989 to 3,020,000 in 2007. The growth in the availability of seats has been considerable: between 1997 and 2005, the growth in availability was over two million seats.
Over the last four years BinterCanarias has introduced new services designed to give our clients easier access to all processes relating to their flight. The launch of a loyalty programme, BinterMás, the introduction of self check-in at the various airports, the sms information system, Internet sales, or the introduction of online check-in are just some examples of the commitment to modernisation shown by BinterCanarias, which will continue in the future with new services incorporating the latest technology.
Furthermore, it has sales offices, Binter Vende, at the airports. Since 2005 the ground support service has been provided by Atlántica Handling.In addition, since January 2008 the Technical assistance service for our aircraft has been provided by BinterTechnic, highlighted by ATR for being equipped with the most modern technologies and facilities in Spain and one of the best in Europe.
| ORGANISATIONAL CHART | |
| Pedro Agustín del Castillo Machado | President / Chief Executive Officer |
| Rodolfo Nuñez Ruano | Vice President / Executive Officer |
| Alfredo Morales Martín | Executive Officer |
| Fernando del Castillo y Benítez de Lugo | Member of the Board |
| Miguel Escudero del Castillo | Member of the Board |
| Gilberto Morales Martín | Member of the Board |
| Rafael Plañol Lacalle | Member of the Board |
| Juan Miguel Sanjuan Jover | Member of the Board |
| Antonio Germán Suárez Domínguez | Member of the Board |
| Carlos Plasencia Romero | Member of the Board |
| Juan Luis Lorenzo Rodríguez | Member of the Board |
| José Enrique Núñez Ruano | Member of the Board |
| Carlos Cabrera Padrón | Secretary of the Board |
| Jesús Santana Jubells | Director of Development and Strategy |
| José Antonio Carrillo Romero | Operations Manager |
| Anselmo Palacios Sánchez | Director of Finance Department |
| Jose Luis Reina Delgado | Director of Communications and Public Relations, Director of Binter Centres in Tenerife |
| Mª Eugenia Pérez Fernández De Burgos | Director of Human Resources |
| Agustín Castillo Irazoqui | Director of Security |
| Juan Manuel Pérez López | Director of Production |
| Javier Delgado Patricio | Department of Information and Technology Systems |
| Francisco de Borja Areilza Molet | Purchasing Director |
